Where rugged western spirit meets contemporary fashion. At Modern Fashion Sales, we’re redefining western wear for the modern adventurer, blending timeless cowboy charm with today’s style sensibilities.
Our Story
Born in the heart of Portland but inspired by the untamed spirit of the frontier, Wild West Chic emerged from a simple idea: western fashion shouldn’t be confined to rodeos and ranches. Our collections bring the free-spirited aesthetic of the American West to everyday wardrobes worldwide.
For the Modern Frontier
Our customers are urban cowboys and cowgirls who:
- Crave authenticity but refuse to sacrifice contemporary style
- Value durable craftsmanship that stands the test of time (and trail)
- Seek versatile pieces that transition from city streets to weekend adventures
- Appreciate the romance of western heritage in modern silhouettes
What Sets Us Apart
From our handcrafted Cowgirl Boots to our Coastal Cowgirl collection that marries beachy ease with western flair, every piece in our curated selection solves a modern wardrobe dilemma:
- Festival Shop: Standout pieces for music lovers who want boho-western fusion
- Hiking Boots: Trail-ready footwear that doesn’t compromise on style
- Casual Shop: Everyday western essentials with urban polish
We bridge the gap between functional western wear and fashion-forward design, offering pieces that tell a story while fitting seamlessly into your lifestyle.
Our Promise
Headquartered in Portland but shipping globally (excluding select Asian and remote regions), we’re committed to:
- Authentic western craftsmanship with modern comfort
- Collections that honor tradition while embracing innovation
- Exceptional customer service that makes you feel part of our frontier family
Saddle up for style,
The Wild West Chic Team
3029 Boone Crockett Lane, Portland, US 97209
Reach us at [email protected]